The Wall Street Journal reports that Amazon will be offering ads for its shows, although its uncertain if that indicates DJ Khaled and other hosts will be checking out advertisements and if paid customers will hear these advertisements, likewise to Spotify.
Podcasts can be listened to through the upgraded Amazon Music app, online, or on Amazon Echo devices. Echo gadgets will browse Amazon Music by default and will remember where listeners ended, no matter what platform they utilize to listen.
Amazon Musics podcast upgrade is particularly interesting provided that Audible recently announced its most recent and most inexpensive subscription strategy that offers listeners access to special podcasts. Those programs are relatively not included in Amazon Music, meaning if individuals want to hear an Audible show, theyll have to separately subscribe. Amazon Music, on the other hand, is including programs that are available across all platforms, which distinguishes it from Audible presently.
Amazon Music now uses podcasts. The company released an update today that brings more than 70,000 shows to the platform, including some significant titles, like Serial and Pod Save America, as well as new special deals like a show with DJ Khaled called The First One, where hell interview artists about their development hits and the stories behind them. Disgraceland, a popular program from iHeartMedia, will also become special to the platform beginning in February 2021.
Naturally, this now makes Amazon Music even more of a rival with Spotify, a company thats currently heavily bought podcasts. Apple Music now sticks out as the main major music streaming app that has yet to integrate podcasts. Apple runs Apple Podcasts but has actually kept the 2 siloed from each other, even though podcasts and music are being integrated throughout platforms to diversify catalogs and turn apps into the go-to places for all audio needs.