Today, Tyler “Ninja” Blevins started streaming on Googles platform, finding a new house after the surprise closure of Microsofts Mixer. Ninja teased the stream previously today in a tweet, and started his brand-new YouTube endeavor with a Fortnite stream together with Dr Lupo, TimTheTatman, and Courage.
The news follows Microsoft made the surprise announcement that it would be shuttering Mixer and transitioning its live-streaming efforts to Facebook Gaming. Banners who had actually signed unique offers with Microsoft– which consists of not only Blevins, but also popular names like Michael “Shroud” Grzesiek and Soleil “Ewok” Wheeler– were given the choice to either move to Facebook or move to another platform entirely.
Blevins original transfer to Mixer set off a big shift in the streaming industry, as platforms like YouTube, Facebook, and Twitch all rushed to sign top-tier skill to special deals. And while Ninjas viewership declined considerably after moving far from Twitch, his cultural presence arguably grew. During his Mixer period, he introduced an apparel line with Adidas and ended up being the first banner to have their own Fortnite skin, amongst lots of other ventures.
